Recently The B Team launched their cause of changing the business model that there is out there now..Profits before people, called Plan B
This is nothing new, however I am glad to see that a few of leaders of bigger companies are saying this model is no longer working. Perhaps, they will have better luck in changing and turning around our economy by using their businesses as a model to share how they are doing it.
Their Mission: Our mission is to deliver a ‘Plan B’ that puts people and planet alongside profit. Plan A — where companies have been driven by the profit motive alone — is no longer acceptable.
The B Team is a not-for-profit initiative that has been formed by a group of global business leaders to create a future where the purpose of business is to be a driving force for social, environmental and economic benefit.
The initial B Leaders include: Shari Arison, Sir Richard Branson, Kathy Calvin, Arianna Huffington, Mo Ibrahim, Guilherme Leal, Strive Masiyiwa, Dr. Ngozi Okonjo-Iweala, François-Henri Pinault, Paul Polman, Ratan Tata, Zhang Yue, Professor Muhammad Yunus and Jochen Zeitz. Joining The B Team as Honorary B Leaders are Mary Robinson and Dr. Gro Harlem Brundtland representing People and Planet.
If you go to their website you read about various stories and what they plan on doing.
After writing the past post about what kind of nourishment are you giving yourself, it’s interesting of how many people are really interested in this concept. Giving to yourself, you will end up giving to your business and community.
If you want to get involved with them, add your thoughts and ideas, click here.
I wouldn’t mind having a Google Hangout to discuss this with you..how do you think it’s going to affect the small business person/company and what can we do about it today to push the agenda further?
I am sure you have questions..and I would like to hear your answers. Friday, July 19, 2013 9:00am PST.. Here’s the link to say you will join the discussion.